Paid Search and Google Ads for Small Businesses
Paid Search and Advertising helps a small service business place a clear, credible offer in front of relevant people and measure the response. The approved starter route begins at from £895 with a written boundary before work starts.
From £895
One paid-search campaign setup with account review, tracking, keyword/ad build, landing-page brief and first 30-day optimisation; ad spend is separate.
The customer decision this service changes
The practical problem is not simply a shortage of paid search and advertising. Customers cannot clearly see or act on the value this service is designed to reveal or improve. The service is recommended only when evidence shows that this bottleneck is materially affecting how suitable customers understand, trust or choose the business.
The intended outcome is specific: Place a clear, credible offer in front of relevant people and measure the response. Showhy records the starting evidence and the belief or behaviour the work is meant to change, so delivery is not judged by how busy the project felt.
What the From £895 starter scope includes
One paid-search campaign setup with account review, tracking, keyword/ad build, landing-page brief and first 30-day optimisation; ad spend is separate.
The expected deliverables are: Forecast, campaign structure, ads, landing assets, tracking, QA, optimisation log and performance report. The written project record names the owner, source evidence, output, acceptance route and relevant measure before production begins.
- Payment route: Standard fixed scope: work first, invoice on delivery, due in 7 days. External costs prepaid.
- Plan-member rule: Visibility Watch 10% (cap £300); Proof & Growth 15% (cap £750); Star 20% (cap £1,500). No stacking.
- Two reasonable revision rounds are included unless the accepted scope states otherwise.
Where the boundary sits
The starter price does not silently absorb ad spend, landing-page build, multiple campaigns/locations, feed management or ongoing management. Those needs trigger a revised quote, an agreed phase through a monthly allowance or a different service recommendation.
Showhy promises the agreed evidence, work, output and measurement. It does not guarantee rankings, enquiries, media coverage, awards or revenue. Any factual result used later requires a retained source, date, calculation and permission where another business or person is identifiable.
Questions about this route
Is Paid Search and Advertising available as a one-off service?
Yes, at from £895 for the written starter scope. Extra pages, locations, participants, channels, production or external costs are quoted before they are added.
How do I know this is the right starting point?
Choose it when the main problem matches this outcome: Place a clear, credible offer in front of relevant people and measure the response. When the blockage is still uncertain, begin with the free Market Signal rather than purchasing by guesswork.
Let the evidence choose the next step.
Request the free Market Signal when the problem is unclear, or contact Showhy about the single bottleneck you already recognise.